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Plan!
 1.
Making the most of family contacts
Almost everyone will have relatives or friends
of the family in business of one sort or another.
These people can prove to be very valuable and
you need to think about how they can offer support
without increasing their workload.
What you need to do
- Make a list of all people you know who may
be able and willing to help in some way
- Consider how your contacts may be able to
help you before you approach them
- Complete the following table and use the
examples for ideas: (using an additional sheet
as necessary).
Contact
Name |
Business
Type |
Type of
possible support |
Contacted |
Outcome |
| Dad |
Runs a bar |
Organize a darts tournament |
13 February |
Tournament planned for March 12. Entry fee
£7 per team of 2. Prize £50 behind
the bar. |
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2.
Getting sponsorship
 Companies
are always looking to get good publicity in local
and national press and are prepared to sponsor
projects if they believe they will benefit. Companies
do not give money away for nothing and you will
need to research the companies carefully.
What you need to do
- Prepare a general letter that you can easily
adapt to any company – it is worth spending
a long time on this to get it right
- Compile a list of companies who may be interested
in supporting you
- Ensure you address the letter to an actual
person – you may need to call the reception
to ask who would be the best person to address
your letter to
- If you have not heard anything 2 weeks after
you sent the letter, call the company to see
if there has been any progress.
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3.
Getting in Local and National Newspapers
 You
can benefit greatly by getting in the press. Not
only is it great to see yourself in print, but
also it is an excellent way of improving your
chances of generating sponsorship and ensuring
good attendance at your various Money Management
events. Publicity is also a great way to raise
the profile of your Citizen Project within the
community.
What you need to do
- Make a list of contacts at all your local
newspapers, local radio stations and national
newspapers
- Make sure you write up all your major events
and submit them to your contacts as a press
release.
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